Image Watermark Tool — Add Text or Logo to Product Photos
Protect the product photos you worked hard to shoot. Add a text or logo watermark with full control over opacity, size, position, and a tile mode that covers the whole image. Runs in your browser — no upload, no signup, and no watermark on the output except yours.
Drop a product photo to watermark
PNG, JPG, or WEBP · max 20MB · never uploaded
Why watermark your product photos?
Marketplaces make it trivially easy for a competitor to right-click and save your listing photos, then relist your product as their own. A watermark is the cheapest deterrent that actually works: it survives screenshots, crops, and reposts, and it turns every stolen image into free advertising that points back to your store. Sellers who shoot their own original lifestyle, on-model, and flat-lay photos lose the most when those images get copied, so those are the first ones to watermark — especially the versions you post on Instagram, Pinterest, Facebook ads, and your own site, where marketplace watermark bans do not apply.
Where watermarking is allowed (and where it isn't)
Amazon strictly forbids watermarks, logos, borders, and text overlays on the main listing image — it must be pure product on white — so never watermark the primary Amazon file. Etsy and Shopify are more lenient on secondary and lifestyle images but still expect the first listing photo to be clean. The safe rule: watermark the photos you publish off-marketplace and on your own channels, and keep the main listing photo unbranded. This tool lets you keep two versions from one upload — watermarked for social, clean for the listing — in seconds.
Frequently asked questions
How do I watermark my product photos for free?▾
Upload a product photo, pick Text or Logo, type your store name or upload a transparent PNG logo, set the opacity, size, and position, then click Apply & download. Everything happens in your browser on an HTML canvas — the photo never leaves your device, there is no account to create, and nothing is added to the output except the watermark you designed.
Should I use a text or a logo watermark?▾
A text watermark with your store name or URL (for example, © YourStore.com) is fastest to set up and is readable at any size, which makes it the right default for marketplace listings. A logo watermark looks more professional on hero images and social posts but needs a transparent PNG to blend cleanly. This tool supports both, and you can tile either one across the whole image so a thief can't crop it out.
What is tile mode and when should I use it?▾
Tile mode repeats your watermark in a grid across the entire image, usually at a diagonal angle and low opacity. It is the strongest protection against image theft because there is no single corner to crop. Use it on original lifestyle and on-model shots you really do not want copied. For standard white-background marketplace listing photos, a single corner watermark is enough and keeps the product unobstructed.
Will watermarking hurt my Amazon, Etsy, or Shopify listing?▾
Marketplaces have rules. Amazon forbids watermarks, logos, borders, and text overlays on the main listing image — only pure product on white is allowed — so watermark images you post off-marketplace (social, ads, your own site) instead. Etsy and Shopify give you more freedom on lifestyle and social images but still want the main listing photo clean. Watermark the photos you control and share publicly, not the primary listing file itself.
Is this watermark tool really free with no watermark on the output?▾
Yes. The only watermark on the output is the one you add yourself. The tool runs entirely in your browser, costs nothing, requires no signup, and adds no branding of its own. Download as many watermarked PNGs as you need for your store, social media, ads, and emails.
Need a studio shot worth protecting?
ShotKit generates studio-quality product photos from one upload — watermark those, not your hard-won originals.
Try ShotKit free →